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Team Spotlight: Kellie Van

Kellie and her husband on a rocky beach with the ocean and clear blue skies behind them


I am so thrilled to be one of the newest members of the iRelaunch team! Hello there, my name is Kellie Van, and I just recently joined the team as COO. I've been working in product-focused industries for the longest time, so it's a breath of fresh air to be joining a company that is mission driven and knowing that I am able to contribute in making a difference. I am also really excited to be working with Jill Kravetz, CEO of iRelaunch again (hey, third time's a charm). Let's just say, (not to be too cliche) but it was meant to be that I'm here, and I couldn't be more thrilled!

On a personal note, I am a relauncher myself which is the reason why iRelaunch resonates so closely. During my pregnancy with Zoey, my first child, I made the decision to step back to focus on being a first-time mom. During this challenging time (have you ever been around a colicky baby for 24/7 for three months straight?!), I found myself longing for a creative outlet. It was then that I pursued my passion as a creative and launched my personal blog and Instagram account. Being able to have an outlet outside of being a full-time mommy, I found myself most balanced as a human. Once I rejoined the workforce, I worked in marketing creative departments at J.Jill, Wayfair and Living Proof managing high-functioning design teams and establishing processes to improve workflow efficiency.

Kellie's chidren Zoey and Axel are busy making dough in the kitchen

I am now a mother of two. Zoey who is eight and Axel, who just turned six. They're polar opposites. Zoey follows rules, a neat-freak, and loves meat; while Axel breaks rules, a destroyer of all things and loves his vegetables. I live in Boston with my two kids and husband. We are in the brownstone of our dreams, even though it has about 10 more years of renovation work before it could be considered as our "perfect home!"

As a family, we absolutely love living in the city although we cherish weekend adventures when we could escape the hustle and bustle. Our visits to the farms in the fall are really special and in the summer we love going down to the Cape to shellfish. At home, we love cooking and working on art projects!

Three last fun facts: I love spicy foods, I am bilingual (I speak/write Vietnamese) and favorite food since childhood: Popeyes!

Kellie Van's beautifully white dining room with a crystal chandelier and a bag of Popeyes takeout on the wooden table