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Relaunch Success Stories
Just a few years ago I had to take a break from my speaking career to survive cancer and raise my daughter. I returned to work by taking a retail job at the local Coldwater Creek (not exactly a direct application of my Masters Degree in Theater and Modern Dance from UCLA). I left "the Creek" to accept a low level position with the Classic Residence by Hyatt Retirement Community as an Activity Coordinator.
In this role, I imagined an activity where our community would grow a giant pumpkin in our beautifully landscaped courtyard. Three-hundred and sixty-two pounds of vegetable later, our competitive pumpkin was entered into the locally famous Half Moon Bay Great Pumpkin Weigh Off contest in Northern CA. The press coverage I finagled created great publicity for our community. Within a few weeks sales soared and I was promoted to management at the Hyatt. Several months later I was recruited to the Moldaw at a much higher salary and executive level as Director.
Terry Sand
Executive Lifestyle Director,
Moldaw Family Residences
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